ActiveCampaign
Valuation: $3 Billion
Website: www.activecampaign.com
Founded: 2003
City: Chicago
Country: United States
Industry: Enterprise Tech
Description: A cloud software platform for small-to-mid-sized businesses and a marketing automation, email marketing, and sales automation tool.
Technologies Used by ActiveCampaign
| Technology | Description | Technology Category |
|---|---|---|
| Adobe Dynamic Tag Management | Adobe's Dynamic Tag Management system allows marketers to manage website tags and collect data for analytics and marketing optimization. | Tag and Cookie Management |
| Cloudflare | Cloudflare is a global network designed to make everything you connect to the Internet secure, private, fast, and reliable. It provides a range of services including content delivery network (CDN), DDoS mitigation, and DNS services. | Tag and Cookie Management |
| CloudFront | Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds. | Web Hosting, Cloud Services and Infrastructure |
| Core-js | A modular standard library for JavaScript, providing polyfills for many newer ECMAScript features, enabling their use in older browsers. | Development Tools and Frameworks |
| DoubleClick by Google | DoubleClick is an internet ad serving service owned by Google. It allows advertisers to run ad campaigns across the web and provides ad management and ad serving services. | Advertising and Marketing |
| Facebook Pixel | Facebook Pixel is a tool for tracking visitor activity on a website. It’s used for ad targeting, optimization, and measurement on Facebook. | Social Media and Community Engagement |
| Font Awesome | Font Awesome is a popular web font and icon toolkit that offers a comprehensive set of scalable vector icons and social logos for web design and development. | Asset and Content Libraries |
| G2 Crowd | G2 Crowd tracking refers to the analytics and marketing services provided by G2, which is a platform for user reviews and ratings of software and services. | Miscellaneous Services |
| Google Analytics | Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. | Analytics, SEO, and Optimization |
| Google DoubleClick for Advertising | A subsidiary of Google providing ad management and ad serving solutions, enabling advertisers and publishers to create, manage, and grow their digital advertising campaigns. | Advertising and Marketing |
| Google Fonts | Google Fonts provides a wide range of web fonts that can be easily integrated into websites. | Web Fonts |
| Google Tag Manager | Google Tag Manager is a tag management system that allows you to quickly and easily update tracking codes and related code snippets, collectively known as tags, on your website or mobile app. | Tag and Cookie Management |
| HockeyStack | HockeyStack is an analytics & attribution software for B2B companies. | Analytics, SEO, and Optimization |
| Hotjar | A tool that offers website heatmaps, visitor session recordings, and surveys to understand user behavior and improve website usability. | Analytics, SEO, and Optimization |
| jQuery | A fast, small, and feature-rich JavaScript library designed to simplify HTML document traversal and manipulation, event handling, and animation, making things like Ajax much simpler with an easy-to-use API that works across a multitude of browsers. | Development Tools and Frameworks |
| LinkedIn Insight Tag | The LinkedIn Insight Tag allows website owners to gather valuable insights about the visitors to their site who are logged into LinkedIn. This includes data on LinkedIn demographics, enabling more effective targeting and analysis for LinkedIn ad campaigns. | Advertising and Marketing |
| Lunio Script | Lunio is a platform for click fraud protection. It helps websites identify and block fraudulent traffic to ensure advertising budgets are spent efficiently. | Advertising and Marketing |
| Quora Events | Quora Events is a feature for tracking user interactions on Quora for advertising purposes. | Advertising and Media Platforms |
| Reddit Pixel | A tracking tool used by advertisers to measure the effectiveness of their ads on Reddit and to optimize their ad campaigns based on user actions. | Advertising and Marketing |
| Schema.org Script | A specific implementation of structured data using scripts, based on the Schema.org standards, to enhance website visibility and SEO by providing detailed information to search engines. | Analytics, SEO, and Optimization |
| Search.io | Search.io is a site search and product discovery platform using AI for relevance and personalization. | Search |
| Twitter Universal Website Tag | A tracking tool that allows website owners to measure, optimize, and build audiences for advertising campaigns on Twitter. | Advertising and Marketing |
| Website Schema | A structured format for organizing and labeling website content, making it easier for search engines to interpret and display in search results. | Analytics, SEO, and Optimization |
| WordPress | WordPress is a popular open-source CMS used for creating and managing websites, ranging from blogs to complex portals and enterprise websites. | Content Management Systems (CMS) |
| WP Engine | WP Engine is a managed WordPress hosting platform providing optimized hosting solutions. | Web Hosting, Cloud Services and Infrastructure |
| ZoomInfo | ZoomInfo is a data tool for business intelligence, lead generation, and recruitment. | Analytics, SEO, and Optimization |