Aura
Valuation: $2.5 Billion
Website: www.aura.com
Founded: 2019
City: Burlington
Country: United States
Industry: Consumer & Retail
Description: A technology company providing comprehensive digital security to consumers, protecting against threats related to identity, financial, and personal info.
Technologies Used by Aura
Technology | Description | Technology Category |
---|---|---|
Cookie Law | Cookie Law refers to the adherence of a website or online service to the legal requirements regarding the use of cookies and similar technologies, primarily focused on user consent and privacy protection. | Security and Compliance |
Google Site Verification | A process used by website owners to prove ownership of their site to Google, enabling access to private Google Search data and other Google services. | Security and Compliance |
Google Tag Manager | Google Tag Manager is a tag management system that allows you to quickly and easily update tracking codes and related code snippets, collectively known as tags, on your website or mobile app. | Tag and Cookie Management |
Heap Analytics | Heap offers analytics tools for websites and mobile apps, providing insights into user interactions for data-driven decision-making. | Analytics, SEO, and Optimization |
OneTrust | OneTrust provides solutions for cookie consent management, helping websites comply with privacy laws like GDPR and CCPA. It manages user consent for cookies and tracks user preferences. | Security and Compliance |
Optanon | Optanon is a tool for managing user consent for cookies, indicating a focus on compliance with privacy regulations like GDPR or CCPA. | Security and Compliance |
Optimizely | Optimizely is a digital experience platform that provides A/B testing, multivariate testing, personalization, and experimentation to optimize websites and mobile apps for better user engagement and conversion. | Analytics, SEO, and Optimization |
Webflow | Webflow is a design-centric CMS, allowing for more sophisticated visual design with a focus on responsive, web standards-compliant websites. | Content Management Systems (CMS) |