Back Market
Valuation: $5.7 Billion
Website: www.backmarket.com
Founded: 2014
City: Paris
Country: France
Industry: Consumer & Retail
Description: An online marketplace for refurbished electronics, aiming to reduce electronic waste by offering a platform for buying and selling pre-owned devices.
Technologies Used by Back Market
| Technology | Description | Technology Category |
|---|---|---|
| Bing Ads | An online advertising platform provided by Microsoft, allowing advertisers to display ads on Bing's search engine and partner networks. | Advertising and Marketing |
| Cloudflare | Cloudflare is a global network designed to make everything you connect to the Internet secure, private, fast, and reliable. It provides a range of services including content delivery network (CDN), DDoS mitigation, and DNS services. | Tag and Cookie Management |
| CloudFront | Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds. | Web Hosting, Cloud Services and Infrastructure |
| Express | Express is a web application framework for Node.js, known for its minimal and flexible nature. | Development Tools and Frameworks |
| Facebook Pixel | Facebook Pixel is a tool for tracking visitor activity on a website. It’s used for ad targeting, optimization, and measurement on Facebook. | Social Media and Community Engagement |
| Facebook SDK | Facebook SDK (Software Development Kit) is a set of programming tools and libraries that enables developers to integrate their applications and websites with Facebook's vast array of functionalities, such as social logins, sharing, and analytics. | Social Media and Community Engagement |
| Google Ad Services | A suite of services provided by Google that allows businesses to display ads across Google platforms and partner websites, tracking ad performance and user interactions. | Advertising and Marketing |
| Google Analytics | Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. | Analytics, SEO, and Optimization |
| Google Tag Manager | Google Tag Manager is a tag management system that allows you to quickly and easily update tracking codes and related code snippets, collectively known as tags, on your website or mobile app. | Tag and Cookie Management |
| Magento | A robust e-commerce platform, ideal for larger online stores. It provides advanced functionality for managing products, customers, and orders. | E-commerce Solutions |
| Next.js | Next.js is an open-source React front-end development web framework that enables functionality such as server-side rendering and generating static websites for React-based web applications. | Development Tools and Frameworks |
| Nuxt.js | Nuxt.js is a Vue.js framework for building server-side rendered applications. | Development Tools and Frameworks |
| Reddit Pixel | A tracking tool used by advertisers to measure the effectiveness of their ads on Reddit and to optimize their ad campaigns based on user actions. | Advertising and Marketing |
| Schema.org Script | A specific implementation of structured data using scripts, based on the Schema.org standards, to enhance website visibility and SEO by providing detailed information to search engines. | Analytics, SEO, and Optimization |
| TikTok Pixel | A tracking tool that allows businesses to monitor user interactions on their websites after viewing their advertisements on TikTok, enabling them to measure ad performance and user engagement. | Social Media and Community Engagement |
| Website Schema | A structured format for organizing and labeling website content, making it easier for search engines to interpret and display in search results. | Analytics, SEO, and Optimization |