Hotmart
Valuation: $1 Billion
Website: www.hotmart.com
Founded: 2011
City: Amsterdam
Country: Netherlands
Industry: Consumer & Retail
Description: A comprehensive platform for selling and distributing digital products, facilitating the creation and growth of online businesses.
Technologies Used by Hotmart
| Technology | Description | Technology Category |
|---|---|---|
| Amazon Web Services | Amazon Web Services (AWS) is a subsidiary of Amazon providing on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered pay-as-you-go basis. | Web Hosting, Cloud Services and Infrastructure |
| Bing Ads | An online advertising platform provided by Microsoft, allowing advertisers to display ads on Bing's search engine and partner networks. | Advertising and Marketing |
| CloudFront | Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds. | Web Hosting, Cloud Services and Infrastructure |
| DoubleClick by Google | DoubleClick is an internet ad serving service owned by Google. It allows advertisers to run ad campaigns across the web and provides ad management and ad serving services. | Advertising and Marketing |
| Facebook Pixel | Facebook Pixel is a tool for tracking visitor activity on a website. It’s used for ad targeting, optimization, and measurement on Facebook. | Social Media and Community Engagement |
| Google Analytics | Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. | Analytics, SEO, and Optimization |
| Google DoubleClick for Advertising | A subsidiary of Google providing ad management and ad serving solutions, enabling advertisers and publishers to create, manage, and grow their digital advertising campaigns. | Advertising and Marketing |
| Google Fonts | Google Fonts provides a wide range of web fonts that can be easily integrated into websites. | Web Fonts |
| Google Tag Manager | Google Tag Manager is a tag management system that allows you to quickly and easily update tracking codes and related code snippets, collectively known as tags, on your website or mobile app. | Tag and Cookie Management |
| jQuery | A fast, small, and feature-rich JavaScript library designed to simplify HTML document traversal and manipulation, event handling, and animation, making things like Ajax much simpler with an easy-to-use API that works across a multitude of browsers. | Development Tools and Frameworks |
| LinkedIn Insight Tag | The LinkedIn Insight Tag allows website owners to gather valuable insights about the visitors to their site who are logged into LinkedIn. This includes data on LinkedIn demographics, enabling more effective targeting and analysis for LinkedIn ad campaigns. | Advertising and Marketing |
| Microsoft Clarity | Microsoft Clarity is a user behavior analytics tool that helps website owners understand how users are interacting with their website. It offers features like session recordings and heatmaps. | Analytics, SEO, and Optimization |
| Next.js | Next.js is an open-source React front-end development web framework that enables functionality such as server-side rendering and generating static websites for React-based web applications. | Development Tools and Frameworks |
| Nuxt.js | Nuxt.js is a Vue.js framework for building server-side rendered applications. | Development Tools and Frameworks |
| PHP | A general-purpose scripting language that is especially suited to web development, known for its flexibility and integration with various databases. | Development Tools and Frameworks |
| Pinterest Conversion Tracker | A tracking mechanism that helps businesses measure the effectiveness of their Pinterest ads by tracking user actions like sign-ups or purchases. | Advertising and Marketing |
| TikTok Pixel | A tracking tool that allows businesses to monitor user interactions on their websites after viewing their advertisements on TikTok, enabling them to measure ad performance and user engagement. | Social Media and Community Engagement |
| Visual Website Optimizer | Visual Website Optimizer (VWO) is a platform for A/B testing and conversion optimization, allowing website owners to test different versions of their web pages to see which performs better in terms of user engagement. | Analytics, SEO, and Optimization |